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PrettyLittleThing Affiliate Program

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10/10 (Expert Score)
Product is rated as #6 in category Fashion
  • Good brand recognition in the UK.
  • Awin is a solid affiliate network.
  • Competitive commissions.
  • Strict approval process.
  • Competitive niche.

PrettyLittleThing is a UK-based fashion retailer founded in 2012 and aimed at 16-35-year-old women.The company is owned by Boohoo Group and operates in the UK, Ireland, Australia, US, France, Middle East and North Africa.The brand’s main headquarters are in Manchester, with offices in London, Paris and Los Angeles. Catering primarily to women who dare to make and break fashion norms, PrettyLittleThing offers over 5,000 products across numerous categories, with weekly updates of over 100 styles. 

PrettyLittleThing homepage

The affiliate program offered by PrettyLittleThing presents a host of advantages for its affiliates. To start with, affiliates have the potential to enjoy commissions, reaching as high as 10% for every sale they facilitate. Furthermore, the program offers exclusive partnerships and special opportunities with PrettyLittleThing, providing an alluring avenue for affiliates. Product feeds are consistently refreshed, ensuring affiliates have access to a wide variety of up-to-the-minute fashion styles to promote.

In addition, they’re equipped with fresh banners that aid their promotional efforts. With an extended 30-day cookie length, affiliates are provided with a substantial window of opportunity to earn commissions. The program also empowers affiliates with performance tracking tools, allowing them to fine-tune their strategies and optimise their revenue potential. Lastly, regular communication keeps affiliates in the loop about the latest fashion trends, new product releases, and exclusive offers, providing them with valuable insights for effective promotion.

See full terms and conditions for Pretty Little Thing’s affiliate program here

With its generous commission structure, a vast array of trendy products, and a cookie duration that amplifies earning potential, the PrettyLittleThing affiliate program stands out as a lucrative opportunity for affiliates passionate about fashion and e-commerce.

Affiliate Program Sign-Up Page Link: Join the PrettyLittleThing Affiliate Program

Connect with Pretty Little Thing

Specification: PrettyLittleThing Affiliate Program


Clothing, Fashion, Women's Fashion

Fashion Network
Revenue Share (Up to)


[Payout Frequency]


[Payout Methods] Bank Transfer


How often are product feeds updated?
Product feeds are updated regularly with a variety of new, on-trend styles. Affiliates can leverage these updates to keep their content relevant and engaging.
What types of promotional materials are available?
Affiliates have access to a range of promotional materials including banners, updated product feeds, and the opportunity for exclusive offers.
How can I track my earnings and optimize my promotional efforts?
The affiliate program offers tools for tracking results, allowing affiliates to optimize their activities for maximum revenue.
What makes the PrettyLittleThing affiliate program unique?
The program offers competitive commission rates, a significant variety of products, and the opportunity for exclusive partnerships, catering to affiliates who aim to target the fashion-conscious female demographic.

Photos: PrettyLittleThing Affiliate Program

PrettyLittleThing Affiliate Program
PrettyLittleThing Affiliate Program
The Affiliate Monkey
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