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TUI Villas Affiliate Program

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10/10 (Expert Score)
Product is rated as #6 in category Awin
  • Strong brand affinity
  • Awin is a good network
  • Conversions are difficult

The TUI Villas affiliate program presents an attractive opportunity for website owners to monetize their traffic by promoting TUI’s broad range of travel services, including package holidays, flights, and cruises. Affiliates can earn commissions by using Impact tracking links to redirect their website visitors to tui.co.uk. Successful bookings made within 30 days of a referral earn a commission, supported by TUI’s competitive commission structures and strong conversion rates in the travel sector. TUI is dedicated to aiding content sites in their growth, offering an engaged affiliate team for support, regular promotions, detailed reporting tools, and a suite of marketing materials to enhance affiliate success.

TUI Villas Affiliate Program Details and Commission Rates

  • Commission Rates: Competitive rates in the travel sector.
  • Product Offering: Package holidays, flights only, cruises, and more.
  • Conversion Rates: Exceptionally high within the travel industry.
  • Average Order Value: High, enhancing earning potential.
  • Support: Dedicated affiliate team for assistance.

Relevant Program Categories

  • Travel and Vacations
  • Cruises
  • Luxury Holidays
  • Budget Travel

Cookie Duration

The cookie duration for the TUI villas affiliate program is 30 days, providing a generous window for referred traffic to result in a booking and earn commissions.

How to Become an Affiliate

To join the TUI villas affiliate program, interested parties should register through Impact, a process that is free and only requires a few minutes to complete. This platform facilitates the management of affiliate links and the tracking of commissions, ensuring a smooth partnership between TUI and its affiliates.

Tips to Succeed in the TUI Affiliate Program

  1. Target Diverse Audiences: With TUI’s wide range of travel options, affiliates should tailor their content to various travel preferences and budgets.
  2. Leverage Promotions: Utilize TUI’s regular offers and promotions to drive interest and conversions.
  3. Engage with the Affiliate Team: Take advantage of the dedicated support from TUI’s affiliate team for insights and growth opportunities.

Create Engaging Content Around TUI

Crafting content that highlights the unique selling points of TUI’s holiday packages, luxury retreats, and cruise options can captivate potential travelers. Including personal experiences, customer testimonials, and detailed guides on destinations TUI serves can further enrich content and engagement.

TUI Villas is a prominent holiday home portal boasting a vast selection of over 300,000 holiday properties, ranging from apartments and fincas to villas with pools, holiday parks, and even unconventional options like lighthouses, castles, and tree houses. Their mission is to provide travellers with high-quality, reliable accommodation options from various sources, including private hosts, local agencies, and renowned tour operators.

TUI Villas prides itself on ensuring that all providers featured on their website are verified and meet stringent quality standards. They facilitate the booking process and often handle payment processing, offering customers peace of mind and security when booking their dream holiday home.

Customer satisfaction is a top priority for TUI Villas, with over 98% of customers expressing contentment with their services. They place a strong emphasis on customer feedback, encouraging travellers to share reviews of their accommodations and resorts to aid others in making informed decisions. TUI Villas is committed to transparency and includes both positive and negative reviews, further enhancing trust.

Payment security is a significant concern for holidaymakers, and TUI Villas addresses this by serving as the contractual partner for many holiday homes and apartments. They offer multiple secure payment methods and provide insurance certificates for package holidays to safeguard payments. Additionally, they handle payment processing for most offers, simplifying the financial aspect of bookings.

TUI Villas’ range of properties is not limited to their website alone; it can also be accessed through various TUI portals and booked at nearly any travel agency. This flexibility allows travellers to find and reserve their ideal accommodation easily.

Overall, TUI Villas is dedicated to offering travellers a wide array of holiday home options, ensuring quality, reliability, and secure payments, making it a go-to platform for planning and booking memorable getaways.

They run the TUI Villas affiliate program through Awin in the UK and offer a 5% revenue share for a 30-day cookie window.

Connect with TUI

Specification: TUI Villas Affiliate Program



Revenue Share (Up To)


Travel Network
Payout Trigger

Materialised transaction


What is the TUI Villas Affiliate Program?
The TUI Villas Affiliate Program is a partnership opportunity that allows individuals or businesses to earn commission by promoting TUI Villas' vacation rental properties on their website or blog.
What commission rates does the TUI Villas Affiliate Program offer?
The TUI Villas Affiliate Program offers a competitive commission rate of up to 5% on the total booking value for each referred customer.
What is unique about the TUI Villas Affiliate Program?
The TUI Villas Affiliate Program stands out due to its extensive portfolio of over 300,000 vacation rental properties worldwide, ensuring a wide range of options for potential customers. Additionally, TUI Villas provides excellent customer service and a user-friendly booking platform.
What is the TUI Villas Payout Trigger?
The TUI Villas Payout Trigger is the minimum commission amount that needs to be accumulated in your affiliate account before a payout can be requested. The payout trigger for the TUI Villas Affiliate Program is €100.

Photos: TUI Villas Affiliate Program

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