Introduction
Clarks, a renowned global footwear brand, was established in 1825 by James and Cyrus Clark. Known for its blend of cutting-edge technology, premium materials, and stylish designs, Clarks has become a staple in the footwear industry, offering products for men, women, and children. With a presence in nearly 150 countries, Clarks continues to innovate while maintaining its rich heritage. The Clarks Affiliate Program provides an excellent opportunity for affiliates to partner with a respected brand and earn commissions by promoting their wide range of products.
Program Overview
The Clarks Affiliate Program is designed to reward affiliates for driving sales through their promotional efforts. Affiliates earn a 3% commission on all sales from the Clarks main site, with no commission offered for sales from the Clarks Outlet or for leads. The program features a 7-day cookie duration, meaning affiliates earn commissions on purchases made within 7 days of a user clicking their referral link. Clarks also offers a great conversion rate of approximately 5%, with an average order value exceeding £55, making it a lucrative program for affiliates. Perfect for those looking for a fashion affiliate program.
Commission Rate: 3% on main site sales; 0% on Clarks Outlet sales and leads.
Cookie Duration: 7 days.
Program Categories: Footwear for men, women, and children, including everyday essentials, school styles, and fashion-forward collections.
How to Become an Affiliate
To join the Clarks Affiliate Program, you must apply and await approval. The approval process considers brand and demographic suitability, as well as the quality of your promotional materials. Once approved, you’ll receive support from a dedicated affiliate manager and access to a wide array of tested creative materials, including banners and links. It’s crucial to remain active in the program; affiliates who do not generate orders within three months may be asked to reconsider their membership.
Tips to Succeed in the Clarks Affiliate Program
Target Seasonal Campaigns: Focus on back-to-school promotions, winter boots, or summer sandals to align with Clarks’ product launches and seasonal demand.
Leverage High Conversion Rates: Use Clarks’ tested creatives and highlight their free delivery and returns to increase click-through and conversion rates.
Promote High-Value Products: Focus on promoting Clarks’ premium product lines, which typically have higher order values, to maximize your commission earnings.
Create Engaging Content Around Clarks
To effectively promote Clarks, create content that resonates with your audience’s needs. For example, fashion bloggers can create outfit posts featuring Clarks shoes, while family-oriented bloggers might focus on the durability and comfort of Clarks’ children’s shoes. Be sure to incorporate Clarks’ unique selling points, such as their blend of tradition and innovation, and their reputation for quality and comfort.
Connect with Clarkes
Specification: Clarks Affiliate Program
Industry
Clothing
Fashion Network
Revenue Share (Up to)
3%
[Cookie Lifespan]
14 days
FAQs
What is the commission rate for the Clarks UK Affiliate Program?
Affiliates earn a 3% commission on all sales from the Clarks main site. However, there is no commission for sales from the Clarks Outlet or for leads.
How long does the cookie last for the Clarks UK Affiliate Program?
The cookie duration is 7 days, which means you can earn a commission on any purchases made within 7 days of a user clicking your affiliate link.
Can I use PPC to promote Clarks?
Yes, but there are strict guidelines. Affiliates are not permitted to bid on the Clarks brand name or use the Clarks display URL in PPC campaigns. All PPC ads must direct users to your own website or landing pages
Are there any promotional restrictions in the Clarks UK Affiliate Program?
Yes, affiliates are not allowed to use or promote unauthorized discount codes or vouchers. All offers must be approved by the Clarks Affiliate Team, and unauthorized promotions can result in suspension from the program.
Photos: Clarks Affiliate Program
Affiliate Program Terms
Rev share – Revenue Share
CPA – Cost per acquisition
Hybrid – A mixture of both CPA and Rev Share
Cookie Lifespan – How long a referred user has to convert so that you get the credit for the referral
Time Period – After a user has signed up, how long you earn revenue share for