Level Up: The Top 6 Gaming Affiliate Programs
No matter where you are in the world, the gaming industry is likely thriving. With ever-advancing technology and a range of different platforms to enjoy, gaming is in its prime.
There are over 3 billion active gamers, and the industry market value sits at around $282 billion. For gamers, creators, brands, and influencers, there are plenty of ways to make money through gaming. One of the most lucrative ways to do this is through gaming affiliate programs.
Gaming affiliate programs provide opportunities for passionate gamers to boost income by directing traffic towards the brand they’re partnered with. In 2024, there are loads of gaming affiliate program options.
The best gaming affiliate programs
Finding a gaming affiliate program that works for you can be a daunting task. To make things easier, we’ve gone over some of the best available gaming affiliate programs in 2024. If none of these programs feels right for you, check out The Affiliate Monkey to find more and compare.
WarGaming Affiliate Program
Cookie lifespan: 30 days
Revenue share: Up to 3%
CPA: Up to $17
WarGaming is the advertiser for popular free-to-play MMOs such as World of Tanks, World of Tanks Blitz, World of Warships, and more. They are headquartered in Nicosia, Cyprus, and have over 16 offices and development studios globally.
The WarGaming affiliate program empowers gamers and affiliate marketers to earn revenue by promoting the popular WarGaming products. Whenever an affiliate directs a new user to register for one of the highly engaging games, they make money.
The moderation process for new affiliate signees can take up to two days. Once you’re approved, traffic can be directed through websites, blogs, media platforms, and more.
With a 30-day cookie lifespan and attractive revenue share, the WarGaming affiliate program is a perfect fit for creators and influencers who love gaming. High payouts, dedicated support, and a referral system all make this a lucrative opportunity.
HP Affiliate Program
Cookie lifespan: 30 days
Revenue share: 3.5%
HP are a technology company born of the belief that companies should do more than just make a profit, but strive to make the world a better place. As part of this mission, they have consistently strived toward climate action, human rights, and digital equity.
The products they sell include a range of powerful hardware such as laptops, gaming PCs, 3D printers, and more. For influencers and affiliate marketers with an audience passionate about gaming, imaging, entertainment and business technology, the HP affiliate program is the perfect option.
All you have to do is sign up for the program, post HP content on your platform, and earn revenue each time someone makes a purchase through your link. As a leading and respected brand that appeals to consumers and businesses alike, the program presents a great opportunity.
Orders and sales are tracked are credited to your account through the use of cookie technology. Everything happens automatically and you won’t need to do anything extra to get paid.
HP also offer affiliate support, communicates promotional offers, and provides tracking and reporting tools to monitor commission and traffic.
GameByte Affiliate Program
Cookie lifespan: 30 days
Revenue share: 5%
GameByte is a community of 6M+ gamers covering trending stories, breaking news, trusted game reviews, and various long-form features.
They have recently opened up the GameByte store to sell a variety of different products and services they believe gamers will love. They want to provide gamers with products that they want and need, and affiliates can help.
The GameByte affiliate program keeps creators updated with promotions and seasonal events. The data feed is fully automated and updated daily, while the cookie lifespan sits at 30 days.
The approval process also works automatically and creators won’t have to wait long to start earning revenue. Affiliates are not permitted to run paid search campaigns, bid on the store name, or any of the brands being stocked.
As a gaming community for gamers by gamers, the GameByte affiliate program is made for passionate creators with an audience obsessed with the world of gaming.
Epic Games Affiliate Program
Cookie lifespan: 30 days
Revenue share: 5%
Epic Games is an American video game and software developer and publisher. They have created and released some of the biggest video games of all time, including Fortnite, Rocket League and Gears of War.
The Epic Games affiliate program, also known as the support-a-creator program, is perfect for streamers and social media content creators passionate about games. All you have to do is create content covering the various available games and you can begin to earn payout awards.
To receive your payout awards, you must earn a minimum of $100 within 12 months, or everything resets to zero. You’ll also need to have a minimum of at least 1K+ followers on YouTube, Twitch, or VK.
The Epic Account Management page lets you change your creator code if needed without contacting support. You will need to meet the requirements and be aware that all supporters will reset upon changing your code.
As a world-renowned and leading gaming brand, affiliates have a chance to significantly boost their passive income through the gaming affiliate program.
GameStop Affiliate Programs
Cookie lifespan: 1 day
Revenue share: 5%
GameStop is an American video game, consumer electronics, and gaming merchandise company headquartered in Grapevine, Texas. With over 4K stores, the company is one of the biggest gaming companies in the world.
The GameStop affiliate program gives creators the chance to earn payout rewards through both purchases and click-throughs. As GameStop has the world’s largest collection of gaming products, the affiliate program is one of the most popular for creators and influencers.
One of the major downsides is the cookie lifespan which sits at a mere 24 hours. This can make it significantly harder for affiliates to earn a commission, but with a generous commission rate, the program is still worth considering, especially as most gamers throughout the world are well aware of who GameStop are.
No sign-up fees, as well as links to bargain sections, best-seller lists, and gaming platforms, also make it much easier for affiliates to earn commissions.
Alienware Affiliate Programs
Cookie lifespan: 3 days
CPA amount: 1-6% per sale
Alienware is a leading brand in the gaming industry that specialises in high-performing gaming hardware and software solutions. They are a subsidiary of Dell, with all focus placed on producing quality gaming products.
For creators, influencers, and businesses within the electronic niche, the Alienware affiliate program is a perfect fit. The brand has a strong reputation, and many gamers consider the products to be of exceptional quality with innovative designs and powerful performance.
The affiliate program provides partners with the tools and resources to promote the available products. The cookie lifespan is only 3 days, and the possible commission ranges from 1% to 6% per sale.
With Alienware, affiliates have an opportunity to capitalise on an already-respected brand by earning commissions on every sale they assist with.
Summing up
The gaming industry is showing no signs of slowing down, and creators and influencers are in a prime position to capitalise on gaming affiliate programs. From hardware and merchandise stores to developers and publishers, there are plenty of opportunities for those with an audience passionate about games.
At The Affiliate Monkey, we’ve gathered some of the best affiliate programs for gaming out there to help you review and compare. Going over the commission rates, revenue shares, cookie lifespans, payout triggers, and more can help you choose the right program for you.
If you would like to find out more about what we do at The Affiliate Monkey, don’t hesitate to reach out.
Have you ever joined a gaming affiliate program? Let us know about your experience in the comments below.
