8 Best Niches for Affiliate Marketing 2023
Unless you’re Amazon or eBay your online business is probably going to be focused on a specific product or offering. A travel blog might be able to leverage three areas; flights, summer clothes and high end cameras. For this there are several affiliate programs like Skyscanner, River Island and Amazon Associates. Sometimes though, your business will focus on a niche which are not commonly found across the web. If this is you then you’ve come to the right place because we’ve put together an article highlighting what we believe are the 8 Best Niches for Affiliate Marketing 2023. But before going in-depth, let me explain to you the difference between niche and micro-niche.
A niche is a topic where you need to write on the “topic” you choose. It is always better to choose one single topic to make a blog. In this way, people know that you are covering a specific topic, and most likely, they become regular visitors to your site.
Whats the difference between niche and micro-niche?
Suppose you are taking “health affiliate programs” as a niche. But “health affiliate programs” is itself a vast topic. It includes fitness, weight loss, hair care, skincare, and so on. Instead of going for such a complicated and vast subject, you can choose skin home remedies for women as a micro-niche.
From the examples, you must understand that you can pick any random niche, and after analyzing that niche, you can build a micro-niche site.
When it comes to the best niches for affiliate marketing, the first niche that comes to our mind is “travel affiliate programs”.
Nowadays, every human being wants to explore the places and experience the new culture, food, and other adventures. According to Google, the travel industry business is increasing with the passing year and we are expecting to see record bookings in 2023 once lockdown ends.
So, if you are one of those who love to travel and explore new places, you can choose the “travel” niche for affiliate marketing. Through this, you can review the hotels, talk about the best places to hang out, and write about the best foods and lots of other things. If you are a person who believes in money-saving, then you can write about “ways to save money while traveling”.
There are hotels and pubs ready to pay you in commission to write about them on your site. You only need to include their affiliate link on your site, and you are all set to earn a commission. Compare some of the best travel affiliate programs here.
2. Home Décor
People love to decorate, especially since lockdown as we are all spending more time in our houses. So, this topic is never going to end. If you are doing affiliate marketing for home decor products, you can easily earn $150 per sale. But before starting the topic, make a list of products that can offer hefty commissions. One of the largest Home Décor brands in the UK is B&Q, they also offer a generous affiliate program. Currently their program is being run by Network giant Awin.Check out our Direct vs Network article to better understand this set up.
3. Yoga/ Fitness
Yoga is becoming more popular in the west and therefore opportunities to run affiliate marketing is growing. With the current state of lockdown, people are having to purchase their own roll mate, log onto Zoom and take a home class in their living room.
One Yoga/ Fitness affiliate program worth a mention is Yogaclub’s affiliate program. They offer their affiliates a 15% revenue share with a 30 day cookie lifespan. This niche is related to health, and every individual is becoming careful about their health so it’s worth trying if you’re running an exercise blog.
4. Cryptocurrency and Bitcoin
Cryptocurrencies and bitcoins are getting more popular day by day. When it was launched, no one thought that it could achieve this kind of success. With time its demand has been increased. And it is not going to stop soon.
Since 2016, people have started investing in cryptocurrency and bitcoin. So, it is a great chance to start affiliate marketing for this niche. Many affiliate programs around the world will bring you great benefits. Some of the most popular cryptocurrency and bitcoin affiliate programs are:
Before applying for any affiliate program, read their terms and conditions properly to avoid further complications. In my suggestion, start with one affiliate program first, and if you get success in it, you can give a short to the next one.
Many people have already started affiliate marketing for this niche, and their sites are ranking on top of the search engine result page. If you are a person who learns fast, you must start this niche right away. Compare some of the best cryptocurrency affiliate programs here.
5. Dogs & Pets
Oh my god! One of my favourite niches. Pets are in huge demand because people have more time at home to care for them.
There are people who are ready to invest money in their dogs. An affiliate program in this niche worth a look at is zooplus. Zooplus is an online retailer of pet food that distributes across most of Europe. You can promote dog food, clothes, accessories and lots more products related to dogs.
The popularity of gaming in this digital era is not certainly given enough credit. The gaming audience grew exponentially with the introduction of mobile games. At first, it was strictly consoles, but now there are even games for mobile devices. An estimated 200 million people in just North America are active video game players. Around the world, it is an estimated population of 2.5 billion gamers. That’s huge.
A gaming blog can be a good source of traffic. A gaming affiliate will get a lot of leads and traffic and a lot conversions. There are still sub-niches with an ever-increasing demand for gaming products and platforms even within the gaming niche.
This is another profitable niche for an affiliate marketer to the tune of 6 figures every month. Sports betting has experienced massive growth in recent years and has become one of the most competitive industries in the world. From bets on live matches to virtual fixtures, physical betting outlets, to online betting accounts, the sports betting industry has amassed a market valuation of about $225 billion yearly.
Regardless of the economic situation of any country, fashion is one sector that will always thrive, and the same applies to fashion niches in affiliate marketing. That’s because people will always be interested in and willing to invest in their appearance. In addition, ecommerce has made fashion an established territory in affiliate marketing where affiliates can promote the products of various fashion brands and earn a commission for every sale they trigger. Also, a good number of fashion affiliate programs pay their affiliates handsome commission rates.
After analyzing all the niches for affiliate marketing, I’ve selected the above listed top 5 affiliate marketing niches. These niches are not going to vanish soon. The bonus niches are also notable mentions as well. Niches such as fitness can be subdivided into niches such as weight loss, supplements, and so on. Gaming can be subdivided into racing games, sports games, etc.
If you are new to affiliate marketing and just thinking of starting affiliate marketing, you can choose any one niche from the list mentioned above. You can also divide these niches into micro-niches as per your choice and interest. Best of luck with your venture and happy earning!
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